Attention: All Business Owners
  • 73% of customers are more likely to make a purchase from a business that has POSITIVE user reviews.
  • 92% have more confidence in information found online than they do in anything from a salesperson or other source.
  • 88% of consumers say they trust online reviews as much as a PERSONAL recommendation.
  • 72% of consumers say that positive reviews make them trust a business more.
  • 90% of consumers used the internet to find a local business in the last year, with 33% looking every day.
  • 82% of consumers read online reviews for local businesses, with 52% of 18-54-year-olds saying they ‘always’ read reviews.
  • The average consumer reads 10 reviews before feeling able to trust a business.
  • Only 53% of people would consider using a business with less than 4 stars.
  • The average consumer spends 13 minutes and 45 seconds reading reviews before making a decision.
  • Among consumers that read reviews, 97% read businesses’ responses to reviews.
My name is Tom Manuli and I own Toma Services, a software and marketing company specializing in reputation marketing services.

2 years ago I discovered a major failing in many of the businesses I was helping.

In almost every case their businesses had no reviews or testimonials. (The few that had implemented reviews were receiving a mixed bag of responses that were more likely detrimental to their business).

This meant they were not just leaving money on the table but were actively losing out to their competitors!
  • Social proof is one of the most powerful sales tools available.
  • If you don't have reviews do you really know what your customers think of you?
  • If you don't have reviews you are losing CUSTOMERS.
  • If you don't have reviews you are losing MONEY.
  • If you don't have reviews you are losing customer trust.
Every business owner I spoke to knew that reviews and testimonials would improve their bottom line.
sales up
But they either had no idea how to get those reviews or were scared that bad reviews would blight their business or simply didn't have the time to implement them.
So I sat down and designed a simple system that could generate unlimited positive reviews.
It generates positive reviews and then prompts those reviewers to share their reviews on third party review sites like Google, FaceBook or any other review site. It also allows the businesses to manage any bad reviews to get the customers back on board and any business issues resolved.
We all know that the primary goal for every business is to make money.
In fact it is the duty of every business owner to make as much money as possible. With so many people now looking online to purchase or research products and businesses for offline purchases, the social proof of reviews and testimonials are not just nice to have.

They are required. They are an absolute necessity!

While many businesses understand that the quality of their reviews is important, a lot of companies don’t realise that the number of reviews they get is just as powerful.

Review quantity affects social proof, and your business’s reputation.

When shopping online, consumers look for reviews in order to get an idea of a business’s reputation and customer service.

Shoppers tend to look for NEW, updated reviews that will indicate whether or not old issues have been resolved. Old, outdated reviews will continue to be shown when you don’t have new customer feedback coming in regularly. These old reviews won’t reflect the business’s current reputation and the customer service experienced by recent shoppers.

In terms of exposure and search engine optimisation, small and medium businesses can also benefit greatly from having as many reviews as possible.

Search engines generally notice when customers are talking about your business a lot. That’s why the number of reviews is an indication of your business’s credibility and reputation.

Review quantity matters, yes, but let’s not forget to aim for quality too! It’s a good thing to collect as many online reviews as possible, but it’s important to understand that numerous poor-quality reviews may not help you grow your business.

Ultimately, more reviews are important, as long as you collect honest, authentic reviews.
The best way to do that is to make sure that you have loads of glowing testimonials from your past, future and existing customers. EVERY MONTH!
It doesn't matter if you are 100% online or an offline business getting customers to your shop, restaurant or office.

It doesn't matter if you sell digital products, vacuum cleaners, local services or the best food in town.

You need to have the social proof from reviews and testimonials that your products or services are the best.
That's why I created: